Guardians of Memories
- Client
- Givaudan · Novelab · Digitalli
- Venue
- Roblox
Tech stack
Project summary
Guardians of Memories is a narrative educational game released on Roblox on 29 January 2025, after a year of development. Co-created by Novelab and Digitalli for the house of Givaudan, it invites 8–16 year-olds to explore poetic worlds, gather perfume ingredients — cedar, vanilla, rose — and compose their own fragrances, discovering the craft of perfumery while restoring memories lost to scent.
Responsibilities
Gameplay development within the Novelab team: game mechanics, world exploration, ingredient gathering and the fragrance composition system.
Technologies
Roblox and the Luau language, narrative game design, immersive educational experience design.
Partners
Client: Givaudan. Co-created by Novelab and Digitalli.
Impact
“With Guardians of Memories, we want to engage the young generation in an innovative, playful and educational way, using their own cultural codes to showcase the richness of the perfumer’s craft.” — Arnaud Guggenbuhl, Head of Global Marketing, Givaudan.